The phone call came from Hong Kong. “Mr. Howell, we’d like to interview you about your approach to green marketing for our magazine.”
“Your magazine? What magazine?” I asked.
“This is Karl Go, from EcoSeed.org, and we write about bridging the environment and the economy. We noticed you are doing a lot of work in green marketing and sustainability in America, and we’re curious about your approach,” Karl said.
“Ask away,” I said.
Here’s the resulting article, “Green Marketing for Successful Business.”
The internet is a funny place. Share your green marketing by writing several hundred posts about the business of sustainability, and you never know who is going to come calling.
