Writing a book is a ton of work.
Who will read it?
What if you don’t get it done?
Ahhh, but imagine what may happen when you do get it written!
We were sitting in my buddy Pete’s cabin in Flagstaff a couple weeks ago, and he asked me what he should give his clients in celebration of his company’s 10th anniversary. Pete’s one helluva great corporate and executive coach, and he wants to thank his long time clients of Peak Performance Coaching.
After tossing out a half dozen bad ideas on promotional swag nobody cares about, Pete said, “I should just finish my book.”
The following Monday I sent him this list.
The 10 reasons why Pete should write his book, and why you should too!
- It’s a personal gift that has tremendous value to the recipient
- It’s unique, your own voice
- You will be able to re-purpose a minimum of 50 great blog posts out of the content that will help promote you, your company and your book
- You will be able to create a minimum of three Slideshare presentations for education and promotion
- It’s a powerful calling card for years to come
- You’ll be creating a piece of your legacy
- It will be a terrific outline for speaking engagements
- Instant, added credibility
- Carve up book into insightful tidbits for easy access on your website
- You can sell it as a hardcover and an e-book, adding video links back to your site to expound on content and create even more interactivity with your reader/user
My offer to Pete: Call me at the end of EVERY day and tell me the ONE thing you did that day to publish your book.
Have you considered writing a book? What’s holding you back?
Write Forrest, write.