It doesn’t take a lot of financial and physical resources to do really brilliant creative work. “Green” creatives, advertisers and marketers need to learn this lesson sooner than later. For a bit of inspiration, I share with you this remarkable design competition that took place about this time last year at the Hirshorn Museum and Sculpture Garden in Washington D.C., where artists could only use a single sheet of white paper for their entry.
Be inspired by all of the entries on Flickr.
Do you have an example of brilliant “basal creative”: work that is so well conceived that it takes limited resources to communicate the big idea? Please share.