Where can you shop green in your hood? Feel powerless about holding major manufacturers and retailers accountable for their sustainability? Ever want to give a digital high five to a company in your area for their environmental efforts? Greentopia.com is the sustainable place to be.

I found this great green consumer website through TwilightEarth.com, which is Adam Shakes’ blog teaming with terrific green info. Greenopia’s mission is a big one: They set out to create a directory of eco-friendly retailers, services, and organizations. The guide does not offer paid listings. Instead, the companies are screened for their sustainability in the product or service arena and are compared with “the best of the best.” Find out more from Greenopia founder Gay Browne.

Greenopia Founder Gay Browne

“I really want to convince consumers and their families that these businesses can help them make a smooth transition to green living,” Gay says. “It doesn’t have to be all or nothing. Even small changes make a big difference.”

They have a new rating system on a brand’s sustainability.  It’s worth checking out, because it’s another tool to help you the consumer make a difference with your dollar to green the marketplace.

Do you know of a website, company or organization that belongs in my “Commerce & Ecology Can Coexist” series? If so let me know.