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Posts Tagged ‘global warming’

A Little Girl Asks, “What Are We Thinking?” In Powerful Global Warming Video

Produced by The Big Ask, this is one of the most powerful videos on global warming I’ve seen.  Not only is the production value incredible, the use of the girl narrator should make all adults think a little harder about what we’re doing to our planet…”Their” planet, really.  At least I hope it will.

The Big Ask

The Big Ask campaign brings together people from 18 countries, all with the same big ask -That their governments commit to reduce carbon emissions, year on year. Every year.

These cuts should be equal to a 40% reduction of emissions within Europe by 2020 and 100% by 2050. Binding targets will encourage fair and effective climate solutions that will help us all – individuals, business and communities – to cut our carbon footprint.

You Can Now Link to My Green Webinar: “How to Reduce Your Carbon & Hype Footprints”

Whether your company is a green marketing machine, or you simply want to green your marketing, my presentation from iLinc’s inaugural iGreen virtual conference is for you.

green-footYou’ll learn the four ways you can reduce the carbon footprint of your marketing efforts while becoming an ambassador for green:

  1. Digital vs. Digits: Reducing ink and paper consumption with a digital strategy.
  2. Buying Carbon Offsets: Offset the carbon your advertising efforts are creating with simple carbon offset purchases.
  3. Greening Your Website: FREE and easy ways to carbon-optimize the operation of your website while becoming a proponent of online carbon offset organizations.
  4. Tap Social Media for Marketing & Distribution: Strategies on how to use YouTube, Twitter, Blogs, Podcasts, Facebook, etc. for free video marketing distribution.

green-stoolPart II of the presentation covers how to reduce your hype footprint and avoid the pitfalls of greenwashing, even if it’s inadvertent. I’ll show you the three-legged stool test we use for the greening of our clients and their messaging.

We look at several greenwashing case studies, including the Canadian Fur Council, Nestle Waters, and the “Clean Coal” industry. Plus we highlight folks who are doing it right, including Mini Cooper, Kohler Toilets, and MTV.

Again, here’s the link: “How to Reduce Your Carbon and Hype Footrpints” from the iGreen Virtual Conference.

Please let me know if you have any questions from the webinar, and of course, feel free to share it with your world.

26 Things You Can Do at Your Office to Save the Earth in Five Minutes or Less

image011I’ve had a lot of great feedback on my post about taking the CoolPeopleCare.org’s Earth Hour to Earth Day Challenge. It covered the 26 different things you can do every day to help save the planet five-minutes at a time. Here are 26 things you can do at the office for the challenge.

You can start by signing up for Earth Hour to Earth Day Challenge on Twitter for your daily tip.

For each of the 26 days, take five minutes to do one of the following:

  1. eh2ed-challenge1Turn off ALL lights on Friday when you leave for Saturday’s Earth Hour.
  2. On Sunday, make five minutes to take your lunch to work.
  3. On Monday, change out one old fashion light bulb to a compact flourescent lighting (CFL) and encourage your staff to do the same.
  4. Take five to learn how to control heating and cooling costs.
  5. Calculate your monthly commute cost.
  6. Promote carpooling through easy online sources like erideShare.com., and with companies in your area like RideShare.com.
  7. Give up your car and telecommute one day a week during the EH2ED Challenge and see how it goes.
  8. If you have to drive, learn how to increase your gas mileage, whether you own a hybrid or not.
  9. Tricks and tips for biking to work. This site is pretty good, too. Or the book.
  10. Purchasing always loves to hear from you. So forward this site and encourage them to buy greener office products.
  11. Opt out of receiving wasteful yellow and white pages printed phone directories.
  12. Take five minutes to learn about zero-waste offices. Actually becoming one usually takes a little longer.
  13. Pick-up a desk-side recycling bin.
  14. Paper comprises up to 40% of the municipal waste stream, so take a minute to learn how you can start a paper recycling program.
  15. Give your dead mouse a proper burial. Reduce, reuse and/or recycle old computers and other electronics.
  16. Take a second to learn how to recycle printer cartridges.
  17. Every company needs to print something, sometime. So start by making a list of green printing companies in your area and then use one.
  18. Take five minutes to learn how carbon offsetting works so that you can apply it in your office.
  19. Whew, take a five minute break and play “Tip Tank” water conservation concentration game.
  20. Locate a green web hosting company to host your Earth-friendly site.
  21. Use your blog or website to offset 350 pounds of carbon by placing the Brighter Planet badge on your site.
  22. Make your website carbon neutral with a click of your mouse (and a small monthly fee).
  23. Wake up five minutes earlier every morning and put that time to use for a green project or thought.
  24. Sign up for CoolPeopleCare.org’s daily email on easy things you can do to help the planet five minutes at a time.
  25. Donate/recycle your office furniture and computers to Goodwill.
  26. Go green with your gifts to employees, colleagues, clients and vendors?

What are you going to do at the office to make a difference for the Earth Hour to Earth Day Challenge? Please let me know by commenting below and/or sending me and your followers an email or tweet.

TweetIt from HubSpot

Vote for Your Favorite Green Website as We Count Down to Earth Day

To help promote Earth Day, April 22, I’m hosting a poll to see which of these sites on environmental sustainability is the most popular. Please explore them as you find more ways to green your thing, and then vote for your favorite. The poll will close on April 23.

CoolPeopleCare.org demonstrates easy ways you can save the world in five minutes or less.

BestGreenBlogs.com is the web’s largest directory of green and sustainable themed weblogs.

Ecopreneurist.com is part of Green Options Media, a network of environmentally-focused blogs covering a broad spectrum of information for making sustainable choices.

LazyEnvironmentalist.com offers easy, stylish and super convenient ways to green your lifestyle

RealClimate.org is a commentary site on climate science by working climate scientists for the interested public and journalists.

TreeHugger.com Owned by Discovery, this site is a media outlet dedicated to driving sustainability mainstream.

Grist.org where news about green issues and sustainable living isn’t predictable, demoralizing, or dull.

GreenLivingIdeas.com provides ideas, tips, and information to help you improve the environmental sustainability of every aspect of your life: home energy, green building and remodeling, cars, food, waste recycling—and everything in between.

DoTheGreenThing.com is a not-for-profit public service that inspires people to lead a greener life, with the help of brilliant videos and inspiring stories etc. from creative people and community members around the world.

EcoGeek.org publishes up to ten stories daily about innovations that are saving the planet.

Celsias.com offers tools to help people combat climate change, and bring the green community, companies and organisations closer together.

TheNaturalStep.org is a non profit organization founded with the vision of creating a sustainable society.

TinyChoices.com is a colorful blog about all things green.

Conservation.org has a mission to conserve the Earth’s living heritage – our global biodiversity – and to demonstrate that human societies are able to live harmoniously with nature.

ExperienceBiOH.com Brought to you by the BiOH polyols business — a maker of soy-based ingredients for foam, The BiOH experience offers resources for you to learn and participate in helping communities and the environment.

TwilightEarth.com is dedicated to saving the the environment through schared news, deiscuss, advocacy and activism.

MoreEco.com offers a single entry point to some of the finest green online retailers whilst rewarding you for your ethical shopping habits and helping to reduce your carbon footprint.

EcoTrendSpotter.com provides readers and shoppers with the latest eco, organic, green products.

RecycleFund.com A site dedicated to easy and earth-friendly fundraising for your organization by recycling empty printer cartridges and cell phones.

HyperLocavore.ning.com Join hyperlocavore to find or start a yardshare in your town. CSAs and community gardens fill up fast. Food is expensive! Grow together!

Inhabit.com is a weblog devoted to the future of design, tracking the innovations in technology, practices and materials that are pushing architecture and home design towards a smarter and more sustainable future.

Green.com is a unique online world where people can safely gather, learn, and interact with each other.

Please feel free to share this poll with everyone you know to drive votes for your favorite green website.

TweetIt from HubSpot

26 Things You Can Do to Save the Planet Between Earth Hour and Earth Day.

eh2ed-challengeI’ve taken the CoolPeopleCare.org’s Earth Hour to Earth Day Challenge. Now I’m daring you to do the same. I’ll even make it easy by recommending 26 different things you can do every day to help save the planet five-minutes at a time. It all begins on Earth Hour on March 28 at 8:30 pm and runs through Earth Day, April 22, 2009.

You can start by signing up for Earth Hour to Earth Day Challenge on Twitter for your daily tip. And be sure to send a tweet or email each day letting your friends, family and followers know how you’re greening your lifestyle.

For each of the 26 days, take five minutes to do one of the following:

  1. Follow Water – Use It Wisely on Twitter to receive your daily water-saving tip.
  2. Change out three old fashion light bulbs in your home or office to compact flourescent lighting (CFL).
  3. Give up your car and don’t drive it (or anyone else’s) for one full day.
  4. Pick-up three re-usable shopping bags from your grocer and keep them handy in your car, and of course, use them instead of paper or plastic.
  5. Take five minutes to properly set your thermostat with this easy guide from EnergyStar.
  6. Learn how to increase your gas mileage, whether you own a hybrid or not.
  7. Learn how to start a community garden for your neighborhood. You may end up growing more friendships than produce.
  8. Take five minutes to play “Tip Tank” water conservation concentration game. Great for the entire family.
  9. Wrap your water heater. Once you pick-up the insulating blanket, it doesn’t even take five minutes to install it. You’ll save energy and money.
  10. Make five minutes to take your lunch to work.
  11. Make sure your irrigation timer is set appropriately for spring and summer.
  12. Wake up five minutes earlier every morning and put that time to use for a green project or thought.
  13. Sign up for CoolPeopleCare.org’s daily email on easy things you can do to help the planet five minutes at a time.
  14. Take Kohler’s 3-minute toilet quiz, and learn how you can get a FREE high-efficiency commode while raising funds for Habitat for Humanity.
  15. Use your blog or website to offset 350 pounds of carbon by placing the Brighter Planet badge on your site.
  16. Opt out of receiving wasteful yellow and white pages printed phone directories.
  17. Donate/recycle your clothes and household items to Goodwill, and don’t forget to take five minutes to find a treasure in their stores.
  18. Download this directory of 100+ websites all about green living for easy access, sharing and use in your daily life.
  19. Take five minutes to learn how carbon offsetting works so that you can apply it in your personal life and promote it through your professional one.
  20. Learn how NOT to be an energy sucking appliance vampire with this incredibly inventive 54-second video from DoTheGreenThing.com

  21. Plug Out Boy feat. Green Monday from Green Thing on Vimeo.

  22. Download the new iPhone app, GreenMeter, which helps you calculate your car’s carbon footprint relative to your commute and driving habits.
  23. Learn the easiest, most convenient places to safely recylce hazardous materials in your neighborhood and commit to getting rid of the paint, insecticides and other harmful chemicals in your garage this weekend.
  24. Quickly learn how to compost and re-use organic waste instead of filling up your garbage and our landfills.
  25. Shorten your showers to five minutes or less and you’ll save thousands of gallons every month. Download 100+ other water-saving tips for easy reference.
  26. Learn the 12 things you can do to reduce particulate pollution.
  27. Throw an eco-friendly Earth Day party!

What are you going to do to make a difference for the Earth Hour to Earth Day Challenge? Please let me know by commenting below and/or sending me and your followers an email or tweet.

TweetIt from HubSpot