Tag Archives: green consumer goods



Why are Luxury Brands Like Chanel and Versace Embracing Green Marketing? Do You Still Think it’s a Fad?

Many of the world's best-known luxury labels are starting to introduce eco-friendly products. They're trumpeting their social responsibility and embracing Mother Nature in their advertising.  To add kindling to their environmental fire is a recent study from Cone Consumer Environmental that found: 35 percent of Americans have higher interest in the environment today than they did one year ago; 35 percent of Americans have higher expectations for companies to make and sell environmentally responsible products and services during the economic downturn; and, 70 ...