For 18 years, Park Howell has been the owner and chief storyteller of Park&Co, an advertising agency in Phoenix, AZ that exists to build movements that matter.
Twitter
Facebook
LinkedIn
Pinterest
You Can Now Link to My Green Webinar: “How to Reduce Your Carbon & Hype Footprints”
Whether your company is a green marketing machine, or you simply want to green your marketing, my presentation from iLinc's inaugural iGreen virtual conference is for you. You'll learn the four ways you can reduce the carbon footprint of your marketing efforts while becoming an ambassador for green: Digital vs. Digits: Reducing ink and paper consumption with a digital strategy. Buying Carbon Offsets: Offset the carbon your advertising efforts are creating with simple carbon offset purchases. Greening Your Website: FREE and easy ways to ...
Starbucks Cups are NOT Recyclable ?*!
(The following is a guest post from Shawn Hardy, one of our top designers at Park&Co.) Needless to say at Park&Co we are always looking at different ways to be sustainable both socially and environmentally. So of course, we recycle. Easy right ? You’d think, but it was brought to our attention that many of us were recycling things that we thought were recyclable but were not - it’s not like we were recycling styrofoam, I’m talking about the different papers and ...
Download Your Earth Hour to Earth Day Challenge Calendar and Start Saving the Planet 5 Minutes at a Time.
As you know by now, I've taken the CoolPeopleCare.org Earth Hour to Earth Day Challenge. In fact, I've written two posts that make it easy for everyone to participate. Each provides 26 things you can do every day in five minutes or less at your home and/or office to complete the challenge. I wanted to make it even easier with your own downloadable EH2ED calendar, which includes all of the links from the posts. Just check-off each day as you ...
My 10 Favorite Ways to Save the World in Under Five Minutes
From the guys* who brought you the CoolPeopleCare.org site that makes sustainability easy, comes their first book "New Day Revolution, How to Save the World in 24 Hours." It's a fun, quick read. What I like most about it are the 100+ easy tips to living a greener, more stress free life. Do one thing a day and you can make a big difference over time. My Top 10 Favorite Tips: Wake up earlier: Since I wake up at 4:59 a.m. practically ...
GE’s “Scarecrow” Spot Shows they Have a Brain as Super Bowl’s Only Green Advertiser
General Electric stepped up as the only green advertiser for the '09 Super Bowl. GE had two spots. The one I particularly liked featured their version of the Scarecrow from the Wizard of Oz singing, "If I Only Had a Brain," while dancing atop power lines that makeup their "Smart Grid." Nice website goes with the campaign. Well done, GE.