Tag Archives: Story



Can the Story Cycle make you a better storyteller and seller?

Great storytellers – from Aristotle to the Apostles to Shakespeare to Spielberg – have used a proven story structure that has been around since the beginning of time. Joseph Campbell, America's foremost mythologist, identified this universal pattern to story before his death in 1987. He called it the "Hero's Journey." Fast Pitch Storytelling Workshop from Park Howell Once you understand the hero's journey, you see it everywhere in your life. I first learned about Campbell and his monomyth when our ...

New Executive Master’s for Sustainability Leadership program launches at ASU

The movie I recommended more than most last year was Finding Joe. It was created by the Joseph Campbell Foundation as an inspirational documentary on how we all travel a hero's journey: providing we have the guts to follow our bliss. Whether we live an epic life, or a snoozer, is strictly up to us. Campbell, who passed away in 1987, was America's foremost mythologist who coined the term the hero's journey. He described a common sequence of events found in stories from the ...

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Goodwill donation PSA propelled by the Story Cycle

Goodwill of Central Arizona will help more than 17,000 people find employment this year through its workforce development programs. Goodwill relies on your donations for the inventory it sells through 56 local thrift stores. Proceeds from your donations fuel the job training in their career centers that help Arizonans find jobs. Unfortunately, the recession has reduced the amount of donations coming in. Worse, out-of-state, for-profit thrift operators have placed thousands of collection bins around the Valley. They are formidable competitors for your ...

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Where in the hero’s journey do you find yourself?

Rain clouds tarped our typically sunny drive from San Diego to Phoenix last week. The charcoal gray sky with its spattering rain was the perfect backdrop as we listened to fascinating stories from our travel companion: the legendary mythologist Joseph Campbell. Joseph Campbell on the Soul's High Adventure from BillMoyers.com on Vimeo. Our six-hour trek home was consumed by Bill Moyers and his six-part series with Campbell called the The Power of Myth. Released in 1988, one year after Campbell's death from complications ...

What shape are your stories in?

My brother called from Virginia on Saturday looking for some storytelling help. His son, Riley, is writing an essay for his college applications. He has a whale of story, too, but is having a hard time retelling it in under 400 words. Riley's story is about courage. Perseverance. And his busted nose. It all began a week before the state wrestling championships earlier this year. During practice, Riley's face got planted into the wrestling mat like a cigarette butt being put out ...